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  • Writer: Ziggurat Realestatecorp
    Ziggurat Realestatecorp
  • May 17
  • 9 min read

Next to food security, the most serious challenge to the present Administration in the economic realm is to provide decent housing to the lowest income groups among our more than 22 million households.


The private research group, the Center for Research and Communication (CRC) has been one of the most active in helping the Philippine government and the private business sector to formulate housing roadmaps.


Led by one of the leading experts on the economics of housing in the Philippines, Dr. Winston Padojinog, the Philippine Housing Roadmap for 2025 to 2040 was recently completed, in partnership with the four housing and real estate associations, i.e., the Subdivision and Housing Developers Association (SHDA), the Organization of Socialized and Economic Housing Developers of the Philippines (OSHDP), the National Real Estate Association (NREA), and the Chamber of Real Estate and Builders’ Association (CREBA).


Since the last housing roadmaps formulated in 2012 and 2016, the housing sector has achieved significant milestones, including the establishment of the Department of Human Settlements and Urban Development (DHSUD) and the provision of incentives for socialized housing. Despites these achievements, however, the Philippines still suffers from serious shortages in housing for low-income households as housing production continues to fall short of the goals.


Of the one million units targeted by DHSUD to produce annually over the six-year period under the present Administration of Ferdinand Marcos, Jr., less than 100,000 units have been constructed annually. The increasing gap between housing demand and supply, compounded by increasing construction costs and the growing number of marginalized households, underscores the urgent need to adopt a more coordinated approach between the public and private sectors. The availability of housing, whether owned or rented, for the masses is one of the most stabilizing factors any society.


While recent adjustments to socialized housing price ceilings, VAT exemptions, and housing subsidies and incentives offer some relief, fiscal support, and collaboration among the key stakeholders, such as government agencies, developers, housing associations and financing associations continue to be grossly insufficient.


The Roadmap prepared by the team of Dr. Padojinog for the period 2025 to 2040 aims to coordinate the efforts of all housing sector stakeholders to address the serious backlogs effectively, which by 2023 was already estimated at 12.4 million and projected to balloon to 16.6 million by 2040 if present trends are not reversed.


The vision that guided the four participating real estate and housing associations is as follows:


“Every family has the right to equal access to a decent, affordable, safe, resilient and sustainable home and community regardless of economic status. The housing industry stakeholders, both public and private sectors, envision to collaborate in providing housing solutions to eliminate the backlog by the year 2040.”


To realize this vision, the four associations — in close cooperation with the Government — aim to achieve the following goals:


1.) Increase the production of decent, safe, affordable and sustainable housing according to targeted needs and market segment beneficiaries in each region;

2.) Mobilize funding for public and socialized housing and encourage investments in affordable housing;

3.) Bridge end-user financing and affordability gaps;

4.) Improve housing’s regulatory environment;

5.) Encourage the establishment of decent, safe, resilient, sustainable, and affordable housing units and housing communities.


Given these mission and vision statements for the entire Philippine housing industry, the Roadmap focused on addressing the current weaknesses of and threats to the industry.


These include:


1.) Unclear respective roles of the government and private sector in the provision of public and socialized housing that often result in overlaps and confusion;

2.) Price ceiling adjustments that often are not responsive to the ever-changing conditions of the housing sector;

3.) Lack of diversity and flexibility in the development approach to socialized housing; 4.) Lack of assurance on the provision of income tax holidays to providers of economic and low-cost housing units, which lack often inhibits long-term investment decisions related to housing;

5.) Absence of a regulatory framework and standards to promote “green” or sustainable housing, including the provision of tax breaks and incentives to developers that adopt them;

6.) Affordability gaps that limit the capacity of the marginalized and socialized housing segments to afford renting or owning a housing unit;

7.) Overdependence on domestic capital and traditional bank financing, exacerbated by the limited amount of available guaranty funds for housing development and the absence of asset securitization for affordable housing segments;

8.) Limited government budgetary allocations to the housing agency and to key shelter agencies targeting marginalized and low-wage earners; and,

9.) Bureaucratic delays in the approval process that increase costs and discourage the production of housing units.


In response to these industry gaps and limitations, certain strategic initiatives were recommended to reduce the backlog and to improve affordability. First on the list is to have a clear delineation of roles between the government and private developers. It is recommended that the government prioritize public and socialized housing for lower-income households and informal settlers, while private developers focus on mid- to upper-income market segments and explore alternative development approaches such as horizontal housing.


It is crucial to emphasize the need to allocate funds for socialized housing and to address affordability gaps. Additionally, expanding incentives for economic and low-cost housing developers, including tax holidays and aligning thresholds with updated regulations, can stimulate production.


To bridge affordability and access gaps, the government should enhance public housing options through long-term leases and interest expense subsidies. There is need to improve access to developmental funding for both socialized and economic housing by liberalizing interest rates, attracting foreign direct investments, and exploring housing and real estate investment trusts (REITS). Affordable end-user financing should likewise be supported through subsidized rates and extended payment terms.


On the other hand, regular and increased budget allocations for public and socialized housing, including real estate management, alongside regulatory improvements and sustainability measures, will be critical. Lastly, establishing a supportive regulatory environment and encouraging green building practices will further enhance housing development efforts.


Some more specific programs which can achieve the goals and implement the strategies were also recommended. For example, to increase housing production, a co-production model is being suggested in which the government focuses on public housing for informal settlers and the lower 30% of the socialized housing market, while the private sector focuses on the upper income socialized housing, economic housing, and low-cost housing segments.


Like in the 4PH model, the government can provide the land while the private sector constructs the housing units. Other housing development approaches besides vertical structures could also be adopted while focusing on areas with the largest housing needs and backlogs. Lastly, other modes of balanced housing compliances could be considered, and the housing escrow fund should be tapped for socialized housing production.


Finally, there is need to improve the regulatory environment, making it as investment friendly as possible for the private sector. Efforts to streamline the permitting and licensing process including the improvement of the housing one-stop processing centers; rationalizing professional accreditation of real estate practitioners; and reviewing land conversion processing initiatives will go a long way in lowering costs and accelerating housing production.


Lastly, to encourage sustainable housing, there should be an emphasis on developing a regulatory framework for green, resilient, and affordable housing, supported by incentives and partnerships for skill training and domestic industry growth. The roadmap to achieve the strategic vision by 2040, the year when the Philippine economy can reasonably aspire to be a First World Economy, concludes with a reinforcement of production targets, an estimate of public funding as well as private capital requirements, and the project economic impact of the housing sector on the national economy.


There are realistic expectations that if the Philippine’s GDP grows at an average of 6-8% in the next 20 years, our economy can attain High-Income status during the decade of 2040 to 2050, at least from the standpoint of average per capita income in US dollars. It is possible, though, that the income distribution will still be so skewed in favor of the rich that there could still be millions of households living below the poverty line and suffering from poor housing conditions.


That is why it is very important that the recently formulated Philippine Housing Roadmap, 2025 to 2040 by the Center for Research and Communication in tandem with the four leading housing and real estate associations, i.e., the Subdivision and Housing Developers Association (SHDA), the Organization of Socialized and Economic Housing Developers of the Philippines (OSHDP), the National Real Estate Association (NREA), and the Chamber of Real Estate and Builders’ Association (CREBA), address the very important issue of socialized and economic housing for lower-income households.


As mentioned earlier, it is important to mobilize funding and private investment to boost public and socialized housing. To achieve this, the government budget should be increased for projects targeting marginalized sectors.


At the same time, responsive price ceilings and income tax holidays should be implemented to support developers, along with improving provisions in the Pambansang Pabahay Para sa Pilipino, or 4PH, program to encourage active participation in affordable housing.


There should also be efforts to expand government guarantees and explore developmental funding through securitization and Real Estate Investment Trusts (REITs). Moreover, in order to bridge affordability gaps, direct subsidies are essential, with a focus on providing interest and loan subsidies for socialized, economic and low-cost housing.


It is encouraging that in 2025, despite the global economic volatility resulting from the policies being implemented by the Trump Administration in the US, Philippine inflation is averaging less than 3%, making lower interest rates possible. There is a possibility that Philippine interest rate policy can partly decouple itself from that of the US Federal Reserve System.


The Philippine’s economic growth, while remaining steady over the last two or three decades, has yet to register the sustained double-digit growth rates achieved by countries like China, South Korea, and Thailand which allowed them to significantly bring down poverty incidence to single digit levels (Malaysia, for example, has had close to zero poverty incidence for some time now). Our own poverty incidence in 2023 was 22.4% for the whole population and 16.5% for households.


These high levels of poverty had adverse implications on the nation’s capacity to provide affordable housing for all, indicating that much of the economic growth benefited only a few and has not trickled down. Unlike in other countries where growth has been driven primarily by foreign direct investments, investments in infrastructure, early focus on agricultural and countryside development, and on an outward-looking economy, the Philippine economic growth has been largely driven by consumption expenditure on the demand side and services on the production side.


The Philippine economy has inordinately relied on its domestic market for a long time to insulate it from global market turmoil and sustain growth, albeit at single-digit levels. An economy’s capacity to sustain and support long-term growth, however, is usually preceded, among others, by significant and sustained capital formation or investment flows. The Philippines continues to miss wave after wave of major foreign direct investments (FDIs) flows into Southeast Asia.


The bulk of FDIs pouring into the ASEAN is captured by Vietnam, Indonesia, and not to mention Singapore. Only in 2021 did FDIs in the Philippines exceed the $10 billion level. Its major sources of dollar inflows are overseas Filipino workers’ remittances and business process outsourcing-information technology earnings.


Before 2040, double-digit growth rates for industry and services are feasible. Services will remain a primary driver of growth with retail trade, digitization, ICT, transport, logistics, banking and finance leading the way, accounting for 60-65% of the economy. The share of the industry sector is expected to significantly increase to about 30-35% over the years, given the emergence of major investments in construction activities, energy, road infrastructure, and info-infrastructure networks (i.e., smart cities), and agribusiness-related manufacturing (e.g., construction materials from bamboos).


Agriculture and fisheries’ share will continue to decline to 5% as is typical of economies moving up to high-income levels. Much of the agricultural and aquacultural outputs, however, will be focused on high-value crops and commodities such as bananas, pineapples, coffee, cacao, mangoes, avocado, and high-value coconut products such as coconut water, milk, and sugar.


As regards regional dispersal of income and employment, the National Capital Region (NCR) will be growing less rapidly than the other major regions like Calabarzon, Central Luzon, Western Visayas, and Davao. Other promising regions with at least a 7% growth rate in the last three years are the Cordillera Administrative Region (CAR), the Ilocos, and Cagayan Valley.


With industries more widely dispersed and in-migration growing, the emerging and future mega-regions will continue to grow and will be catching up with the NCR. Except for the NCR and the Bangsamoro Autonomous Region in Muslim Mindanao or BARMM, the regions that usually corner a substantial share of the GDP are those that attract in-migration, such as those mentioned above. Increased urbanization will characterize the higher-growth regions, especially Calabarzon, Central Luzon. Western Visayas, and Davao.


In terms of the number of households, the 2021 Family Income and Expenditure Survey (FIES) estimated a count of 26.3 million households in the entire country. This is 6.7% higher than the 2018 FIES count, indicating that there were 580,097 new households formed per annum during those three years. Based on the projection of Philippine Statistics Authority, the country will be looking at about 33 million households by 2050.


The average sizes of households range from a low of 3.8 members in the NCR to a high of 5.9 in BARMM with 4.1 as the most frequent. Household income sources have shifted more towards wages and salaries, rendering the labor force more vulnerable to inflation. Moreover, economic downturns that result in job losses or wage stagnation make it difficult to acquire housing, especially for those without alternative income sources or significant savings.


Among the key long-term trends that affect housing demand that have to be monitored closely is the direction of government spending. It is expected that the Government in the next few years until 2040 will focus on catching up to improve the physical infrastructure of the nation.


Since the previous Duterte Administration initiated the Build, Build, Build Program, more public resources have been allocated towards enhancing connectivity within and between islands. Fortunately, the Marcos Jr. Administration is determined to continue this, giving the highest priority to infrastructure development. Unfortunately, the government’s ability to spend big amounts on infrastructure is limited by the high debt-to-GDP ratio of 61% that resulted from the COVID-19 pandemic.


There will be much effort made to attract FDIs into infrastructure which will be the primary focus of government spending (together with education and health) until 2040. By 2030 onwards, upon completion of many key infrastructure projects, the Philippine economy is expected to grow faster and attain the double-digit growth rates that are needed to significantly reduce poverty.


Source: Manila Times



 
 
 

Landlords in Hong Kong, a city with a notoriously high cost of housing, have found they can make more money by dividing a flat into two or more units


Tens of thousands of people in densely populated, land-poor Hong Kong live in tiny dwellings made by dividing up apartments, most smaller than a parking space. It’s an affordable option for students and low-income families but can also mean banging shins in cramped and in some cases substandard living spaces.


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The city’s government has proposed new rules that would set minimum standards for such housing units, but residents and advocates for the poor worry that it could drive up rents and make it even harder to hang on in the city. The city’s eventual goal, mandated by Beijing, is to eliminate subdivided apartments over the next 25 years.


Officials are aiming to pass the rules into law within the year. After that, landlords will have a grace period to make their substandard flats meet the bar. The government has promised to assist affected residents in resettlement and adopt a gradual approach in its policy implementation to avoid causing panic.


Here are some of the numbers that illustrate the residents’ living conditions and the proposed policy.


7.5 million Hong Kong’s population in mid-2024


80 square kilometers (31 square miles) How much land is used for housing in the densely-packed territory, according to the city’s planning department


110,000 The number of dwellings created by dividing apartments


220,000 The number of people who live in them


10 square meters (110 square feet) The median size of the units that have been carved out. About one-fourth are less than eight square meters (86 square feet), the minimum size mandated under the proposed rules


12.5 square meters (135 square feet) The standard size of a parking space in Hong Kong


5,000 Hong Kong dollars: or PHP 37,000 the median rent for a unit in a subdivided apartment


33,000 Estimated number of units that would need major renovations under the proposed rules


2049 The year by which China’s central government wants Hong Kong to phase out subdivided units. It will mark 100 years of communist rule in China.


Source: Philstar

 
 
 
  • Writer: Ziggurat Realestatecorp
    Ziggurat Realestatecorp
  • Apr 16
  • 3 min read

For the past decade or so it has been ripped up and tossed out but now carpet is making a comeback. People are keen to cover their cold and draughty floorboards and sink their feet back in something with a bit more comfort, warmth and depth. From cut pile to shag, block color to swirly pattern, wall-to-wall carpeting is once again smothering wooden floors.


As for renters , a great rug renaissance is in full swing.


“While wall-to-wall carpets used to be passé, they are definitely having a bit of a moment now,” says Elizabeth Metcalfe, the author of New English Interiors: At Home with Today’s Creatives. “There is a nostalgic charm, but I think they also bring coziness and warmth to a space – a hugely appealing prospect when we’re faced with rising energy bills.”


Liza Laserow Berglund, the co-founder of the Stockholm-based rug company Nordic Knots, which has gained an almost cult-like following for its simple but striking designs, describes a rug in a room as “the fourth wall”.


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“It frames a room,” she says. “People think about curtains but the floor really needs texture and warmth as well.”


One of Donald Trump’s first memos to staff was an instruction to change the Oval Office’s floor covering. As the Bidens were still packing up, the Democratic blue rug was being swapped out for a pale beige circular version, originally designed by Nancy Reagan for her husband’s time in office. Trump previously had installed it during his first term. According to White House aides, this time around pieces of the Resolute Desk had to be disassembled so the rug could be placed underneath it.


Lorna Haigh, the creative director for Alternative Flooring, a UK-based company that sells everything from sisal to chunky wool carpets, says this year carpet is going to “take preference over hard flooring”. Ruggable, which makes machine washable rugs in tufted and shaggy styles, reports a 67% surge in website traffic. Its most popular size is a generous 185cm by 275cm.


Even luxury fashion designers are championing the trend. At the recent menswear shows in Milan and Paris, the typical stripped-back catwalks were covered in plush overlay. At Prada, a giant scaffolding set jarred sharply with a tactile blue art deco-inspired carpet. It was sourced from Catherine Martin, a homeware brand owner and costume designer who has collaborated with her husband, Baz Luhrmann, on several films including Elvis (a carpet devotee who covered Graceland in a thick pile).


Prada’s co-creative director, Raf Simons, described the carpet as “alive” and “a reaction to what a set usually is”. Meanwhile, at Brioni models plodded along a burnt orange shag-pile rug while at Amiri, a brand best known for its streetwear-inspired pieces, there was an 80s-esque plush fawn-colored version.


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After years of greige interiors where every listing on Rightmove has begun to blur into one, a maximalist backlash has begun. Social media is peppered with posts of floors in bold prints and saturated colours. At Ruggable it is colour-blocking designs, nature-inspired motifs and “AI-generated visuals” that “blur the lines between reality and fantasy” that are most popular. Metcalfe mentions rug combing, where rugs are overlapped or laid side by side to create a layered look as an emerging style.


Elsewhere, the designer Henry Holland has swapped out his beige stairs for a custom-made swirly brown and white patterned runner inspired by 90s rave culture. The Standard Hotel in London embraces the electric blue carpet while in Claridge’s newly revamped suites, the designer Bryan O’Sullivan has used floral art deco rugs. On Instagram, Alexa Chung described feeling “sick about how much I like this carpet” alongside a photo of a floral Heartsease patterned carpet at Castle Howard in North Yorkshire.


Martin credits the periodic nature of fashion as fueling the trend. “Everything in life is cyclical … naturally, the fashion or the desire for a different decorating style is swinging back towards carpet.”


Berglund, who has a rich honeyed color “Leo” rug in her bedroom with a matching headboard and curtains, describes it as very soothing. “Your home is your most intimate space. It’s your safe haven. With how the world is today it’s even more important to create something that you love coming home to.”


Source: The Guardian

 
 
 

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