Why are you not wealthy yet?
- Ziggurat Realestatecorp
- 2 days ago
- 3 min read
Filipinos are among the most hardworking people in the world. We wake up early, hustle from job to job, send money to our families and even go abroad just to give our loved ones a better life. But despite all that effort, many still struggle to build lasting wealth.
The answer may not lie in how much we earn, but in how we think about money.
Many Filipinos fall into habits and mindsets that unknowingly sabotage our finances. These aren't just about poor decisions or lack of discipline. Often, they're rooted in cultural norms, emotional patterns and long-held beliefs that go unchallenged. If we want to change our financial future, we first have to recognize the hidden traps keeping us stuck.
One of the most common traps is the idea that as long as we have a job, we're financially secure. Earning money and building wealth are two very different things. Without savings, investments or a clear plan, that income can disappear quickly in an emergency. True financial security comes from what you keep and grow, not just what you earn.
Then there's the "I deserve this" mindset or "healing my inner child" which leads to lifestyle inflation. After receiving a salary increase or a windfall, many of us feel the urge to upgrade our lives — buying a new phone, eating out more often or booking a vacation we can't really afford. It's a way to reward ourselves after working so hard, and in many ways, we do deserve comfort. But when every increase in income leads to increased spending, we end up right where we started — broke, stressed and living beyond our means.
Another trap is the tendency to overextend ourselves for the sake of family. Supporting loved ones is noble, and helping each other is part of who we are. But there's a fine line between helping and sacrificing your own financial stability. When you're constantly bailing others out, you may end up needing help yourself. The best way to truly support your family long term is to ensure your own financial foundation is strong first.
Related to this is the "utang disguised as love" phenomenon. Filipinos are generous and loyal, especially when it comes to friends and family. When someone asks for a loan, we feel obligated to say yes, even if it means borrowing ourselves just to lend to others. Saying no feels like turning your back on someone. But true generosity doesn't require self-destruction.
Another common mindset is the fatalistic "bahala na" attitude. Many Filipinos leave their financial future to fate, hoping things will work out even without a concrete plan. But hope is not a financial strategy. Faith is important, but it needs to be paired with action. Having a small emergency fund, getting insured or creating a basic savings plan are small but powerful steps in the right direction.
On the flip side is the fear-based resistance to investing. Many Filipinos avoid anything related to stocks, mutual funds or financial instruments because of horror stories about scams or past mistakes. While caution is wise, fear can be paralyzing. Avoiding all investments due to one bad experience can keep you from opportunities that could grow your wealth. The key is to educate yourself, seek professional advice and start small. Investing doesn't have to be scary when you're informed.
Then there's the comparison trap, magnified by social media. You scroll through Facebook or Instagram and see friends posting about their new car, their out-of-town trip or their latest business venture. Suddenly, you feel pressured to catch up, to spend more, to show that you're not being left behind. This "sana all" culture fuels spending based on appearances rather than priorities. But your financial journey is not a race. Everyone's path is different. Peace of mind and financial security are more valuable than impressing others online.
At the core of these money traps is this truth: wealth-building isn't just about numbers, budgets or investments. It's about psychology, habits and awareness. Most of us don't realize we're trapped until it's too late.
The good news is it's never too late to change. Whether you're just starting your career or preparing for retirement, there's always time to shift your mindset. Ask yourself honest questions. Where is your money really going? What beliefs do you hold about money? Who are you trying to impress or save?
Once you see the traps, you can avoid them. Once you understand the patterns, you can break them. And once you take control of your mindset, you can finally take control of your money.
Source: Manila Times
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